Precision PPC: Predicting Intent is Simpler Than You Think
By capturing intent signals early, you can secure better placement on Google and Bing, targeting customers actively searching for your products or services. We’ll help you stand out, increase visibility, and connect with your prospects.
We’ll Help You Master Google Ads
Intent-based advertising propelled Google from a small startup to the world's leading media company. Their powerful platform can elevate your business too—but it requires precision. Understanding which keywords to target, where to place them, and crafting a unique message will ensure your success.
Search Advertising Solutions That Deliver Across Industries
Ecommerce
Ecommerce evolves daily. Staying ahead of trends like product feeds, Google Merchant Center updates, and new Shopping campaigns is key. Our team has managed millions in ecommerce PPC, focusing on strategies that deliver real ROI.
Lead-Generation
Turn visitors into qualified leads and customers with our lead-gen team. We’ll implement SEM strategies tailored to generate marketing and sales qualified leads (MQLs and SQLs), backed by clear data.
BING
The Underestimated Tool for Scale and Efficiency
Google’s younger sibling has matured. Bing offers unexpected reach and improved efficiency. We’ll assess your Bing potential, launch new campaigns, or optimize existing ones using fresh data and targeting. In many industries, Bing provides lower costs per click and higher ROAS than Google. Let's explore together.
Success Beyond theLast Click
Relying solely on last-click attribution to measure Paid Search can distort the effectiveness of your campaigns. This approach may obscure the value of both top-funnel and bottom-funnel efforts. Accurate analytics are key to distinguishing between a successful campaign and a wasted investment. We’ll ensure you have a clear view of your results.
A Tried-and-True PPC Process
Audit & Strategy Session
Thorough review of your PPC account
In-depth analysis of your business, market, and competition
Benchmarking & Goal Setting
Evaluate analytics systems and current performance
Set goals and define measurement tools
Campaign Rebuild
Complete account restructuring across platforms
Revise keywords, audience targeting, bidding strategies, and more
Performance Creative
Create new, impactful messages and assets
Optimized for current best practices
Real-Time Reporting
Automated, real-time dashboard reports
Regular meetings to discuss progress and results